Fractional CRO
Access the full expertise of a CRO without the long-term commitment
Position your business for success by partnering with a proven sales leader. Bridge skill gaps, develop better strategies, optimize current sales processes, and receive ongoing guidance to support your growth journey.
Having trouble finding the right person to drive sales forward?
The Chief Revenue Officer (CRO) holds one of the most important positions in any growth-focused business. They manage and oversee all revenue-generating activities, playing a pivotal role in consolidating and scaling sales processes.
Hiring a full-time CRO isn’t always easy. The challenging hiring market means skilled sales professionals are in short supply. Many businesses simply lack the resources to keep up. Add to that the size and budget of smaller startups, and it becomes even more difficult to justify hiring a permanent CRO.
Our fractional CRO services gives you access to all the expertise and guidance of a CRO without the long-term commitment. That way you can develop the sales processes needed to succeed over the long-term.
Going fractional with your sales leadership
Virtica’s Fractional CRO service brings veteran sales professional Randy Stackaruk into your business as a monthly CRO, providing direct access to his extensive knowledge and expertise.
Optimize your full revenue stream and sales funnel to help drive sales.
Receive mentoring and advice on sales tactics, processes, and more.
Maintain customer satisfaction with a consistent experience and messaging.
Identify current and future trends to guide decision-making.
Find, hire, and train the right people needed to scale your sales.
Assess existing sales training while building skills and processes to scale.
Sales Leadership
Leverage proven sales leadership and guidance
We bring the leadership and expertise to fill any gaps in your sales team alongside a mentorship–focused approach where every recommendation is both tactical and personalized.
- Access deep industry knowledge and real-world expertise that fits your industry and niche
- Build new skills and capabilities in sales and marketing teams early on
- Streamline processes to achieve faster time-to-value in any environment
"Randy's real-world sales expertise, transformative insights, and hands-on support have been invaluable in driving revenue growth."
Jamie Romero
Build a Sales Team
Find, hire, and train a sales team
Learn the ins and outs of what it takes to build a sales teams that aligns with your overall sales strategy.
- Uncover the talent gaps in your current sales teams and how to fill them
- Identify the best people for your organization to rapidly grow and scale
- Learn what skills to train and focus on to ensure people are supported and aligned
Sales Acceleration
Improve revenue streams
Identify weaknesses and shortcomings in your existing revenue generation while simultaneously exploring new opportunities.
- Implement new monetization strategies based on best practices and industry insights
- Define and follow a revenue generation model that suits your products and services
- Identify and build the plan needed to capitalize on untapped revenue streams
Sustainable Sales Practices
Plan for long-term sales success
Position your business to thrive both now and in the future with a big-picture approach to sales strategy and operations built on Stackaruk’s expertise.
- Turn sales calls and other events into powerful training opportunities
- Define goals, milestones, and actionable steps to pursue long-term growth
- Optimize processes and ensure alignment between departments
Sales Acceleration
Improve revenue streams
Identify weaknesses and shortcomings in your existing revenue generation while simultaneously exploring new opportunities.
- Implement new monetization strategies based on best practices and industry insights
- Define and follow a revenue generation model that suits your products and services
- Identify and build the plan needed to capitalize on untapped revenue streams
Testimonials
Our clients reviews
Areas of expertise
Develop an understanding of the gaps and problems in your current sales process with a thorough assessment, diagnosis, and action plan that puts you on the best path to reaching your goals.
Receive hands-on, one-on-one mentorship sessions designed to tackle your biggest challenges one-by-one. Perfect for sales leaders and founders looking to identify and develop the plan needed to overcome key sales challenges.
Go beyond basic sales execution with a proven CRO
Gain all the advantages of a full-time CRO without the commitment. Learn more about our fractional CRO service today.